7777u Privacy Policy – How We Handle Your Personal Data

Section 1

How We Use Your Information

7777u uses the personal data we collect for the following purposes: to create and manage your player account; to verify your identity and confirm that you meet the minimum age requirement of 21 years; to process deposits and withdrawals via bKash, Nagad, Rocket, Upay, and bank transfer; to detect and prevent fraud, money laundering, and multi-accounting; to communicate with you regarding account security, transaction confirmations, and support requests; to send promotional communications if you have opted into marketing messages; to comply with applicable legal and regulatory obligations; and to improve the platform through aggregated, anonymised analytics. We do not use your data for automated decision-making that produces legal effects or similarly significant impacts on you without human review.

Section 2

Legal Basis for Processing

7777u processes personal data on the following legal bases: Contract Performance — processing your identity, contact, and financial data is necessary to fulfil the player account agreement and to deliver the services you have requested; Legal Obligation — KYC verification, anti-money-laundering checks, and age verification are required by applicable law; Legitimate Interests — fraud prevention, platform security, and responsible gaming monitoring serve the legitimate interests of 7777u and our player community as a whole; Consent — where we process your data for marketing communications, we do so only on the basis of your explicit opt-in consent, which you may withdraw at any time by contacting the support team.

Section 3

Third-Party Data Sharing

7777u does not sell, rent, or trade your personal data to any third party for commercial purposes. We share personal data only with the following categories of parties, strictly on a need-to-know basis: Payment processors — bKash, Nagad, Rocket, Upay, and our banking partners receive only the transaction data necessary to process your deposit or withdrawal; Game content providers — Pragmatic Play, Evolution Gaming, Ezugi, Spribe, and other studio partners receive anonymised session identifiers for game delivery purposes; Fraud and identity verification services — where KYC verification is conducted by a third-party provider, data is shared under a strict data processing agreement; Law enforcement and regulatory bodies — 7777u will disclose personal data to competent authorities where required to do so by applicable law, court order, or regulatory instruction.

Section 4

Data Security

7777u employs industry-standard technical and organisational measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include: SSL/TLS encryption for all data in transit between your device and the 7777u platform; AES-256 encryption for sensitive data at rest, including KYC documents and financial records; role-based access controls ensuring that only authorised personnel can access personal data, limited to what is required for their specific job function; multi-factor authentication required for all administrative access to production systems; regular security assessments and penetration testing of platform infrastructure; audit logging of all access to and modifications of personal data records. Despite these measures, no system is entirely immune to security threats. In the event of a data breach that is likely to result in risk to your rights, 7777u will notify affected players promptly.

Section 5

Data Retention

7777u retains personal data for as long as your account remains active and for a further period after account closure as required by applicable law and our internal data governance policy. For most categories of data, the retention period after account closure does not exceed five years, which reflects typical anti-money-laundering and financial record-keeping obligations. KYC documents are retained for the period required by the applicable verification framework. Technical and behavioural data used for fraud prevention is retained for shorter periods and reviewed regularly. Where data is no longer required for any lawful purpose, it is securely deleted or anonymised so that it can no longer be attributed to you personally.

Section 6

International Data Transfers

7777u operates services that may involve the storage or processing of personal data outside of Bangladesh. Where data is transferred to a jurisdiction outside Bangladesh, 7777u ensures that appropriate safeguards are in place to maintain a level of protection equivalent to that described in this Policy. These safeguards include contractual obligations requiring overseas data processors to handle your personal data in accordance with standards consistent with this Policy. By using the 7777u platform, you acknowledge that your personal data may be transferred to, stored, and processed in jurisdictions outside your country of residence, subject to the protections described above.

Section 7

Marketing Communications

7777u may send you promotional messages by SMS or email regarding bonuses, new games, seasonal promotions — such as Eid or Pohela Boishakh offers — and platform updates, but only if you have explicitly opted in to receive such communications at the time of registration or subsequently via your account preferences. You may opt out of marketing communications at any time by contacting the support team at the email address provided in the footer of this website. Opting out of marketing communications does not affect the delivery of transactional messages, which include deposit confirmations, withdrawal notifications, account security alerts, and support responses. These service-related messages are a necessary part of the platform and cannot be switched off while your account remains active.

Section 8

Responsible Gaming and Data

As part of our responsible gaming commitment, 7777u may use your behavioural and transaction data to identify indicators of problem gambling — such as rapidly escalating deposit amounts, extended session durations, or repeated attempts to override self-imposed limits. Where such indicators are identified, our responsible gaming team may proactively contact you to discuss the tools available, including deposit limits, session reminders, cooling-off periods, and self-exclusion. The use of your data for this purpose is considered a legitimate interest of 7777u and a duty of care to our players. This data is never shared with third parties for commercial purposes. For more information on the tools available to you, please visit our Responsible Gaming page.